To effectively represent clients in the Digital Age, a working knowledge of the legal issues and business necessities of your clients is necessary. This is an excellent introduction to the issues and lexicon of modern business practices. Attorney and author Bob Heyman discusses the issues and opportunities of the Digital Age legal landscape.

Domain Name issues
Website creation issues
Keywords, SEO, trademarks and branding Social Media issues: Blogs, podcasts, Twitter and Facebook
Hackers and security
Web video issues
Advertising issues

Online Media Type:		Video
State Hours:		CA, NY, TX, IL, AZ, NV, FL, VA, AK, NH, NJ, VT, WA, WV, CO, TN

Speakers:

Robert E. Heyman Robert E. Heyman, Esq. Sausalito, CA Managing Director at Digital Engagement Group CEO at Kidzter.com Bob is credited with having pioneered the agency side of Search Engine Marketing as a co-founder of early full service web agency Cybernautics which was acquired by USWeb in 1997. His next company, eMarketing Partners, was acquired by the Catenas Corp. in 2000. He is the co-author of Net Result.2 (New Riders) and The Auction App (McGraw Hill). He also co-founded CybeReps, acquired by Interep. His clients have included IBM, NEC, Ask Jeeves, Netscape, Intel, SGI, Avon, Bristol Myers Squibb, REI, Time Warner, Sony, Macromedia and ABC. Bob has been a speaker for CCE numerous times since the 1990's, and has also spoken at AMA events, Internet World, Ad-Tech and many other venues. His articles have appeared in Digitrends and iMedia Connection. He was 2000 Commencement Speaker at Golden Gate University and was honored when then Mayor Willie Brown declared “Bob Heyman Day” in San Francisco. He earned a Masters in Education from Harvard and a law degree from Hastings College of Law (U. of California) where he was founding Review Editor of Comm/Ent, the Communications and Entertainment Law Journal. His Rock Opera, “Rock Justice”, co-written with Marty Balin of Jefferson Airplane/Starship, is in the Book of Rock Lists as one of the top ten most obscure rock operas. As an entertainment lawyer, he represented Maria Muldaur, Jefferson Starship and the New Riders of The Purple Sage. He is credited with having coined the phrases “edutainment” and “search engine optimization.” Bob's latest publication, with Leland Harden, is Digital-Engagement, a must read for those interested in online marketing. http://www.digital-engagement.com/ Email: bob@digital-engagement.com